Wow. Having passage to everyone's commission statement is tremendously motivating (for me) during periods of strong sales momentum. Our "Top Dogs" are easily capitalizing... generating record-breaking commissions!
To continue my canine analogy, I'm not suggesting that there aren't a few golden retrievers among the bulldogs. Virtually every sales team carries the dead weight of people that can't sell... people that go out (or stay home) and prove day in and day out that they can't hardly sell whatever to anyone... even during the best of times.
Matter of fact, I'd say 90% of all salespeople just weren't born with that single Dna. They tried other jobs and failed (laziness, bad habits, lack of discipline, etc.), but they like the idea of selling because maybe they've been told how friendly, sociable and how much fun they are.
Well, unfortunately, being charming or "the life of the party" doesn't all the time equate to a flourishing sales career... And there's an titanic gulf in the middle of "schmoozers" and "closers".
Closers thrive on that killer-advantage that blows away the competition and makes it nearly impossible for prospects to say "no". They're all about bringing home the check vs. Having a good meeting.
Closers aren't afraid of cold calls or request for the order. They have a passion for the business and they're oblivious to rejection. They don't stop until they get the business.
When most people are talking about slowing down and cutting back on spending during a recession... The closers identify an chance to gain shop share by being extra aggressive.
Anything less is a prescribe for disaster.
"Now YOU Can Create Professional 3D Animations, Games And Graphic Models Like Pixar and Dreamworks In 2 Hours or Less..."
